Branding that works as hard as you do
Whether you're launching or levelling up, we partner with you to build strategy-led brand identities that help your brand show up clearly, confidently, and consistently.
Your logo is the cherry-on-top of your brand sundae
Think of your logo as the cherry-on-top of your brand sundae. It’s a tasty part of a bigger treat called your brand identity. Without the full scoop of your brand’s personality, values, and quirks, the logo might not really hit the spot.
A strong brand identity brings together your personality, values, and visual style to create something people actually remember. When it all fits together, you don’t just look good, you connect, stand out, and build trust with the right people.
How we work with you
A brand that stands out starts with knowing your audience, owning what makes you different, and showing why it matters. We work with you to bring strategy and design together, building a brand identity that’s clear, confident, and made to stick.
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We kick things off by getting to know your business properly. Through a detailed brand questionnaire, you’ll share the story, goals, audience, and overall feel behind your brand. This gives us the insight we need to start shaping a strategy and visual identity that connects with the right people and sets you up to grow.
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Once we've nailed down the strategy, it's time to get creative with the visuals. We will present creative direction moodboards to kickstart our inspiration and give us a solid reference point as we jump into the design process.
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With the groundwork done and plenty of prep work under our belts, we're all set to dive into the full identity design. This means creating your logo, picking out colours, choosing typography, and more. We'll start with one concept and then tweak it as needed in revision rounds.
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Once your brand identity is finalised, we’ll send you everything you need for a smooth launch including logos, visuals and clear guidelines to keep your brand consistent and on point.
And if you need a hand with the rollout, we’re here for you. Our ongoing creative support means your brand stays sharp and fresh long after launch.
Let’s explore our brand packages
BEST FOR MOST BUSINESSES
The Full Brand Identity
Building a brand from scratch or rebranding completely? We’ll create the strategy and the identity to help you show up clearly and consistently, everywhere it counts.
Inclusions: Brand Strategy
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A 90 minute collaborative session to dig into your business, goals, audience, and vision. This is where we lay the groundwork for a brand that’s built on more than just good looks.
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We’ll define who you’re really speaking to, what they care about, how they think, and how your brand can connect with them in a way that sticks.
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Clarifying the core of your brand: why you exist, what you stand for, and the space you want to own in your market.
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We’ll shape how your brand sounds, the language, style, and personality that helps you communicate with confidence and build a brand that people trust.
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Item description
Inclusions: Visual Identity
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Logos are provided in AI, EPS, SVG, PNG, and JPG formats, with primary, secondary, logo mark, and icon variations. All logos are supplied in both digital (RGB) and print (CMYK/PMS) colour profiles for versatile usage across different mediums.
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A defined colour palette supplied in RGB, HEX, CMYK, and PMS formats for consistent colour usage across digital and print materials.
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A basic overview of the brand's fonts, featuring heading and body typefaces, to establish a cohesive visual style.
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Variations of the brand's logo or logo mark in multiple colour-ways, created for use on social media platforms to represent your brand.
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Secondary visual elements to help strengthen your visual brand identity.
These could include:
Brand pattern
Icon set
Illustration pack
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A simple brand sheet or multi-page brand guidelines document, depending on what fits. Essential for keeping everything looking sharp and consistent.
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All brand packages include two rounds of revisions to the chosen brand concept. Requests for an entirely new concept design are not included as a revision.
Additional revisions are available as requested, charged at an hourly rate.
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This document explains the different file formats and colour profiles for your brand assets, helping you understand which files to use and their appropriate applications.
This is complimentary in all brand packages.
Brand strategy sorted? Let’s design the Visual Identity to match. Suitable option for brands who’ve done the strategic thinking and are ready to be seen.
Inclusions
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Logos are provided in AI, EPS, SVG, PNG, and JPG formats, with primary, secondary, logo mark, and icon variations. All logos are supplied in both digital (RGB) and print (CMYK/PMS) colour profiles for versatile usage across different mediums.
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A defined colour palette supplied in RGB, HEX, CMYK, and PMS formats for consistent colour usage across digital and print materials.
-
A basic overview of the brand's fonts, featuring heading and body typefaces, to establish a cohesive visual style.
-
Variations of the brand's logo or logo mark in multiple colour-ways, created for use on social media platforms to represent your brand.
-
Secondary visual elements to help strengthen your visual brand identity.
These could include:
Brand pattern
Icon set
Illustration pack
-
A simple brand sheet or multi-page brand guidelines document, depending on what fits. Essential for keeping everything looking sharp and consistent.
-
All brand packages include two rounds of revisions to the chosen brand concept. Requests for an entirely new concept design are not included as a revision.
Additional revisions are available as requested, charged at an hourly rate.
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This document explains the different file formats and colour profiles for your brand assets, helping you understand which files to use and their appropriate applications.
This is complimentary in all brand packages.
The Visual Identity Kit
Add-ons Menu
Boost your brand with tailored extras that keep your look sharp and consistent across every channel. Whether it’s print materials, packaging, motion graphics, or social content, these add-ons complement your core branding and help you stand out.
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Business cards, signage, social graphics, email headers, website banners
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Labels, wraps, boxes, mockups
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Animated posts, reels, GIFs
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Branded templates, EDM assets
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Graphics, carousels, video covers
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Static & animated campaign designs (print, digital, OOH)
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Custom add-ons available on request
Available with any package or retainer
Launch & Lead
Your all-in-one creative partner for a smooth launch or relaunch. From strategy to rollout, we’re your creative co-pilots – guiding your brand every step of the way to lead with confidence and make an impact.
Inclusions
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Complete Brand Strategy & Visual Identity – see The Full Brand Identity above for full inclusions.
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We shape the big picture, your brand’s look, feel, and message, so your launch hits the mark from day one.
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Ready-to-go social posts, banners, and email designs to spread the word and get people buzzing.
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A website that fits your launch: built and launched on Squarespace or Shopify, or a detailed design handoff for your dev team.
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We stick around after launch to tweak, troubleshoot, and keep things running smoothly.
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Need extra? We can craft your words, handy Canva templates, or eye-catching campaign visuals to keep your brand on point.
Your brand has potential,
let’s unlock it together
It all starts with a free 30-minute discovery call.
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